Japan-based lingerie brand Wacoal India launched its latest Embrace Collection. This line seamlessly blends sophistication with comfort, featuring meticulously crafted lingerie pieces that redefine modern femininity. The Embrace Lace Collection is a reflection of Wacoal’s commitment to quality and innovation, combining intricate lace details with cutting-edge technology for a perfect fit and maximum comfort, the brand announced in a release on Monday.
The collection is available in coral, blue, black, and purple-grey colors, with a new addition of delicate lavender for the AW23 season. Offering a diverse range, Embrace includes a 3/4th cup wired bra, a padded wired t-shirt bra, a non-padded bralette, a lace-necked chemise, and a bikini panty. The pricing for the collection ranges from Rs 1499 to Rs 4,999.
Pooja Merani, COO of Wacoal India, expressed enthusiasm about the collection, stating, “We believe that lingerie is not just a garment; it’s an expression of a woman’s confidence and beauty. The Embrace Lace collection reflects our commitment to combining elegance with cutting-edge technology, ensuring that our customers feel beautiful in every moment. It’s also an ideal addition to your trousseau, offering a perfect blend of style and comfort for life’s special moments.”
The Embrace Collection is available on the brand’s official website and at its stores across the country.
Established in Japan in 1946, Wacoal has been dedicated to helping women express their beauty. The brand, present in various countries since the 1970s, focuses on delivering high-quality lingerie designed to seamlessly flow with a woman’s lifestyle. Wacoal believes in the importance of a good fit, providing in-house trained consultants to assist customers in choosing styles that work best for their body types and lifestyles.
