Tira, the beauty retail arm of Reliance Retail, has launched Concierge by Tira, an invite-only service designed to elevate the luxury beauty shopping experience in India.
Exclusively available to customers who spend ₹1 lakh or more annually, Concierge by Tira offers personalised beauty curation, direct access to dedicated beauty advisors, priority assistance, and seamless order tracking. Members also receive VIP invitations to exclusive brand and Tira-hosted events, early access to sales, and priority shipping.
The service goes beyond traditional beauty retail by tailoring interactions based on a customer’s past purchases and preferences, ensuring a highly personalised shopping journey. It also provides access to limited-edition collections and marquee experiences like Ajio Luxe Weekend.
With Concierge by Tira, Reliance Retail aims to redefine luxury beauty shopping by offering an unmatched level of exclusivity and convenience.