Timex Group India Ltd unveiled its latest watch collection, UNLTD, under its portfolio. The launch is designed using inspiration from the urban fashion brand.
UNLTD, known as The Original Street Art Brand, draws inspiration from street art, hip-hop culture, and the untamed spirit of the Rhino, presenting a symbol of rebellion and disruption. Combining Timex Group’s expertise in watchmaking with UNLTD’s approach to street art and culture, the collection offers a range of timepieces that celebrate cultural diversity and artistic freedom.
“We are thrilled to launch the UNLTD brand in India and bring forth a new wave of style and creativity for our customers,” said, Deepak Chhabra, Managing Director of Timex Group India Ltd. “India has the largest youth population in the world and we see immense growth potential and believe that the fusion of design and streetwear offered by UNLTD will resonate well with the fashion-savvy Indian youth.”
The UNLTD watch collection, available exclusively on Flipkart, features bold designs starting at Rs 5,995, with options going up to Rs 15,995. The collection includes 7 exclusive men’s collections across 30 styles and 12 exclusive women’s collections across 47 styles.
Timex Group India Ltd (TGIL) is a designer, manufacturer, and marketer of innovative timepieces. It is part of Timex Group, a privately held company headquartered in Middlebury, Connecticut, with multiple operating units and over 3,000 employees worldwide. In addition to Timex, TGIL offers a wide range of licensed brands like Versace, Guess, Guess Collection, Philip Plein, Plein Sport, Ferragamo, Nautica, Ted Baker, Adidas Original, and UCB watches. The company retails through over 5000 offline trade stores and key online marketplaces, operating over 40 exclusive franchise stores under the umbrella of Just Watches and Timex World.