Swiggy Instamart has partnered with Apparel Group to deliver Crocs shoes. Consumers in Mumbai, Bangalore, Delhi, and Gurgaon can now shop for iconic Crocs styles like the Classic Clog and Classic Sandal. This news comes just in time for Holi and summer.
This marks Crocs’ debut in the quick commerce space, expanding Swiggy Instamart’s fashion and lifestyle offerings. “We’re excited to introduce a globally recognised brand like Crocs to quick commerce, enhancing instant retail convenience,” said Amitesh Jha, CEO, Swiggy Instamart.
Adrian Holloway, Senior Vice President and General Manager, ROW, at Crocs, said, “At Crocs, we are always exploring innovative ways to engage with our consumers and enhance accessibility to our iconic footwear. We’re thrilled about this partnership.”
Abhishek Bajpai, CEO, Apparel Group India, added, “With the quick-commerce industry booming in India, we are confident that this partnership will enable us to serve our customers faster and more efficiently. As we approach the Holi and summer season, we’re delighted to bring the best in fashion footwear directly to their doorstep, ensuring they stay stylish and ready for the season ahead.”