Reliance Jewels has launched the Swarn Banga collection, a jewelry line inspired by the poetic beauty and artistic heritage of Bengal. This collection, the 8th in a series of thematic jewelry collections inspired by different regions of India, captures the intricacy of Bengal’s terracotta temples, the serenity of Shanti Niketan, and the fervor of Durga Pujo.
Bollywood star Karisma Kapoor unveiled the Swarn Banga collection at a star-studded event and also walked the ramp as a showstopper. Sunil Nayak, CEO of Reliance Jewels, expressed the brand’s commitment to celebrating India’s rich culture and traditions through these thematic collections.
The Swarn Banga collection is expected to be cherished by customers for years to come. Each collection in this series aims to provide customers with a cultural voyage, transforming jewelry into works of art that mirror India’s dynamic history.
Karisma Kapoor, the guest of honor, spoke highly of the collection, particularly the diamond showstopper set, as a true work of art that beautifully weaves together the essence of West Bengal. She recommended the Swarn Banga collection to everyone looking for elegance and cultural richness, especially as the festive season approaches.
The Swarn Banga collection joins Reliance Jewels’ series of jewelry collections inspired by different regions of India, each reflecting the traditions, architecture, and craftsmanship of its respective regions. This series includes collections like Thanjavur, Mahalaya, Rannkaar, Kaasyam, Utkala, Atulyaa, and Apurvam. The Swarn Banga collection is currently available at all Reliance Jewels stores.
About the Swarn Banga Collection:
This collection showcases Bengal’s poetic beauty and artistic heritage, featuring terracotta temple motifs, Shanti Niketan, Durga Pujo, chokers, necklaces, earrings, and bangles, showcasing Bengali culture and traditions.
About Reliance Jewels:
Reliance Jewels, part of Reliance Retail Ltd., operates over 400 stores across 200+ cities in India, offering unique, exclusive gold, diamond, and silver jewelry collections inspired by Indian heritage.
