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Red Chief expands portfolio with ZUUP, launches 1st mega family store

Red Chief has expanded its footprint with the launch of ZUUP, a brand-new retail concept focused on family shoe shopping. The first Giant Family Footwear Store offers over 3,000 styles from 100+ national and international brands.

ZUUP’s extensive lineup features top names like Nike, Adidas, Puma, Skechers, Reebok, Crocs, Woodland, Campus, and more, alongside Red Chief’s signature collection.

The launch event saw Bollywood actor Jimmy Shergill in attendance, who called it a “footwear wonderland for families.”

Managing Director, Manoj Gyanchandani said, “ZUUP has been launched with the purpose of creating a one-stop solution for all footwear needs, eliminating the hassles of visiting multiple stores. Along similar lines, ZUUP stores are designed to transform the way families shop for footwear. We have brought the world of shoes together with over 100 plus brands and 3000 plus styles for men, women, and kids. This isn’t just a store; it’s a giant step toward making shoe shopping enjoyable, stress-free, and grand.”

With a grand response from shoppers and exclusive launch-day discounts, ZUUP sets the stage for a nationwide expansion, promising stylish, high-quality footwear at competitive prices.

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