Leading international menswear brand Peter England, from the house of Aditya Birla Fashion and Retail Ltd., has launched its new flagship store in Kathmandu, Nepal. The store was inaugurated by Nepalese actor Ayushman Joshi. This marks Peter England’s third store in Kathmandu, which is aimed at meeting the growing demand for lifestyle products by offering premium quality choices to men across Nepal.
Spanning 750 sq ft, the store offers a variety of menswear, including shirts, t-shirts, trousers, denims, suits, blazers, and loungewear, along with accessories like belts, ties, and handkerchiefs.
Anil S Kumar, Chief Operating Officer of Peter England, commented, “Peter England has always been synonymous with trust, quality, and affordability, and we are excited to offer our customers an elevated shopping experience, and we look forward to reaching even more fashion-conscious consumers in the region.”
Bipin Kumar Agarwal, Director of Pacific Business Private Limited, remarked, “We are proud to strengthen our association with Peter England through the launch of this landmark store in Kumaripati. With a focus on offering stylish and versatile menswear at highly affordable prices, the brand introduces exciting new collections like the Yacht Club line, tailored to meet the evolving fashion preferences of our customers. This store reflects our commitment to providing exceptional value and variety to shoppers, ensuring a top-notch retail experience for men in Kathmandu.”
Peter England offers a curated collection of menswear, including formals, casuals, and accessories. The store features a range of men’s formals and casuals, including the newly launched Yacht Club collection. The casual wear line includes washed cotton shirts, denims, cargo bottoms, graphic tees, and polos, providing options for both work and weekend dressing.
About Peter England
Peter England is one of the largest menswear brands in India, selling over 14 million garments annually through more than 1,100 exclusive stores, 3,500+ multi-brand outlets, and 800+ towns. The brand also maintains a strong e-commerce presence and has been named India’s Most Trusted Apparel Brand for seven consecutive years by the Economic Times Brand Equity Survey. Launched in India in 1997 by Madura Fashion and Lifestyle, Peter England became a complete lifestyle brand, offering formal wear, casual wear, and accessories. Its formal range includes shirts, suits, jackets, and trousers, while its casual wear line features cotton shirts, denim, cargo bottoms, and graphic tees. The brand also offers a premium formal line called ‘Select,’ along with ties, pocket squares, belts, and innerwear.