Menswear brand The Pant Project has introduced its latest collection, ‘Into the Woods.’ The collection draws inspiration from the serene winter landscapes of Landour and aims to combine comfort, style, and functionality in modern menswear.
The collection features Merino Wool formal pants, tailored chinos, and cargo pants in patterns such as checks, houndstooth, and solids. Designed with practicality in mind, the garments include stretch waistbands and wrinkle-resistant properties. The earthy colour palette mirrors nature’s hues, offering versatile options for diverse lifestyles.
The video campaign accompanying the launch highlights themes of intentional living, featuring scenes of quiet moments in the hills, fireside gatherings, and woodland walks.
The collection is available exclusively through The Pant Project’s direct-to-consumer website and retail outlets.
About The Pant Project
The Pant Project is a D2C custom-made and ready-to-wear omnichannel brand, founded in 2020 by Dhruv and Udit Toshniwal. With over 50 years of family expertise in textiles, Dhruv, a Wharton finance graduate, manages business operations, while Udit, from The School of the Art Institute of Chicago, drives the creative vision.
Offering formal wear, denims, chinos, cargo pants, and more, the brand ensures every pair is expertly tailored from the finest materials to deliver intuitive fits, smart performance, and effortless confidence.
With considered details, The Pant Project appeals to discerning individuals who value quality, invest in themselves and live intentionally. The brand’s commitment to quality and a seamless shopping experience across online and offline channels ensures every customer finds their perfect fit.
