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Ludic launches ‘Enhanced Canvas’ sneaker collection

Footwear-first lifestyle brand Ludic launched a collection of all-home-grown canvas sneakers. These sneakers are designed and manufactured in-house, catering to both men and women with styles that blend classic and modern elements.

The Enhanced Canvas Low style combines the timeless canvas sneaker design with unique details. These sneakers are made from superior canvas fabric, suede, and leather panels, and feature extra padding for comfort. They are available in shades of white, red, brown, navy blue, and light green, and come with an extra pair of laces. Priced at Rs 2,799, these sneakers are suitable for various occasions, including work, gym, and casual outings.

The Enhanced Canvas Pro sneakers feature a hybrid construction with a sock-like upper and no-tie laces for easy wear. Made from in-house developed canvas fabric with suede and leather overlays, these sneakers come in black, grey, and olive green, each with a gum sole and red detail, along with an extra pair of traditional laces. Priced at Rs 3,299, they are designed for comfort and convenience.

“When we say we are a footwear-first lifestyle brand, we mean that 50% of our product portfolio will always be footwear, whether sneakers, sliders, or more. We now bring you our new enhanced canvas styles, with which we take our designs up a notch,” Ishit Jethwa, Founder, Ludic said.

“While developing these two styles, the ‘feel-good pair’ was at the core of our brief. We are a footwear-first lifestyle brand, and this collection resonates the same,” Ajaaz Rasheed, Principal Designer, Ludic added.

Ludic’s products, including the new sneaker collection, are available on its official website, Amazon, and Flipkart across the country.

Ludic is a lifestyle brand known for its exclusive footwear line, as well as offerings in apparel, accessories, luggage, and personal care. The brand aims to provide trendsetting products with unique features, catering to individuals aged 16 and above.

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