Contemporary value fashion brand EasyBuy has added new large format stores across India as part of its expansion plan. The latest locations include Old Bowenpally, Nagole, and Nagaram in Hyderabad, Gerugambakkam in Chennai, Lucknow in Uttar Pradesh, and Dehradun in Uttarakhand.
This expansion marks a significant milestone in EasyBuy’s growth plans, with the store count now exceeding 150 nationwide. Karan Mehta, CEO of EasyBuy, emphasised the brand’s commitment to providing contemporary and aspirational fashion at affordable prices in prominent locations across the country.
EasyBuy’s new stores aim to become fashion hubs, offering a wide range of trendy and affordable collections for men, women, and children. The brand’s commitment to offering fashionable collections at competitive prices is evident through its ongoing efforts to expand and innovate.
Founded in 2014 by the Landmark Group, EasyBuy has emerged as a leading contemporary value fashion destination. With merchandise manufactured locally in India and available in 150+ stores, EasyBuy’s new store concept spans 8,000-10,000 sq ft, featuring a bold new logo, a fresh and vibrant collection, and a minimalistic layout.
EasyBuy offers a variety of styles, with over 1000 options priced under Rs 499 and new arrivals every fortnight, making fashion accessible to everyone.
