Kidswear brand MiniKlub has announced the appointment of Shahid Kapoor and Mira Rajput Kapoor as its first-ever brand ambassadors. The couple, known for their modern parenting style and strong social media influence, will represent the brand’s mission to cater to the needs of parents and children across the country.
The partnership aligns with MiniKlub’s focus on ‘Happy Parenting,’ promoting stress-free and joyful parenting experiences. Shahid and Mira’s role as brand ambassadors is expected to enhance MiniKlub’s connection with modern parents, highlighting the brand’s wide range of products, including newborn essentials, kids’ fashion, toys, footwear, and baby care items.
Anjana Pasi, Director of MiniKlub, commented, “We are thrilled to welcome Shahid and Mira to the Miniklub family. Their values of happy parenting and commitment to providing the best for their children resonate deeply with our brand ethos. With Shahid and Mira on board, Miniklub aims to connect with parents across India who seek high-quality products that make parenting more easy.”
Shahid Kapoor said, “Miniklub shares our vision of offering everything needed for modern parenting, and we are delighted to represent a brand that cares deeply for both kids and the planet.”
Mira Kapoor echoed Shahid’s sentiments, saying, “I’m excited to help further Miniklub’s mission of happy parenting, ensuring that essential baby products are accessible to families all over the country.”
Founded in 2013, MiniKlub offers a variety of products for newborns to children up to 8 years old. The company’s collaboration with the Kapoor family aims to strengthen its presence in the Indian parenting market, reflecting a shared commitment to providing quality products for children.