Men’s workwear brand Harfun celebrated its third anniversary with a major event at Crowne Plaza, Gurgaon. The brand, known for pioneering WorkWear 2.0, unveiled its new product, the 2035 Work Suit, which incorporates advanced technology and features designed for the future of professional attire.
The event featured former Indian cricketer and commentator Piyush Chawla, who was on hand to mark the occasion. Harfun also hosted a corporate fashion walk showcasing its innovative offerings, followed by a stand-up comedy performance by Anshu Mor and a desk yoga session designed to highlight the comfort and stretchability of the brand’s clothing. The event was attended by loyal customers, brand advocates, and lifestyle influencers.
Founded in 2022, Harfun has revolutionised workwear with its proprietary technologies, including wrinkle resistance, four-way stretch, SPF 50+ protection, anti-odour, and moisture-wicking properties. The brand has built a reputation for blending comfort, style, and functionality into its products.
Saurabh Agrawal, Co-Founder and CEO of Harfun said, “The past three years have been remarkable for us. It has been a thrilling ride of relentless innovation and ideation, as we worked towards changing the men’s wardrobe and shaping a new trend in the men’s workwear market. We have focused on cutting-edge innovation while creating clothes that feel like they are from the future. Leading a brand that has pioneered a whole new category in formal wear—what we call WorkWear 2.0—is truly fulfilling. Harfun is reflective of its core brand value of customer-centricity and we would want to take the customers along as we march towards the future, constantly innovating the products per their needs and feedback. Looking ahead, the coming years hold exciting opportunities for us and we are ready to continue leading the way in this evolving phase of the professional world.”
Harfun has already served over 100,000 customers and continues to position itself as a leader in India’s rapidly growing D2C market, aiming to transform the way professionals dress for success.
