Footwear brand Campus reached a milestone in its retail expansion by unveiling its 250th exclusive store at Season Mall in Pune. The announcement was made via social media, underscoring the brand’s commitment to continuous growth and consumer accessibility.
Aman Bharadwaj, Assistant Marketing Manager at Campus Activewear Ltd., shared the news on LinkedIn, stating, “Glad to announce that #250th Campus Exclusive store is now open to customers in Season Mall, Pune.”
Established in 2005, Campus has evolved into a well-known fashion and athleisure footwear brand, garnering recognition for its innovative designs and quality craftsmanship.
With a robust presence in the Indian market, Campus’ products are made available through an extensive network, encompassing over 15,000 multi-brand retail stores, company-owned exclusive outlets, and various e-commerce portals. The brand’s commitment to accessibility is underscored by its strategic retail placement, ensuring that consumers across the nation have access to their diverse range of footwear.
As of Fiscal 2020, Campus claimed an impressive 15% market share in the branded sports and athleisure footwear industry in India by value, a figure that saw a subsequent increase to approximately 17% in Fiscal 2021. This notable growth underscores the brand’s strong consumer appeal and market positioning.
In addition to its retail success, Campus has made significant strides in production infrastructure. The brand proudly operates the largest sole plant in Ganaur, Sonipat, showcasing its dedication to quality control and manufacturing excellence.
The inauguration of the 250th store not only signifies a moment of triumph for Campus but also reinforces its position as a trailblazer in the Indian footwear industry. As the brand continues to thrive, consumers can anticipate further innovations, ensuring Campus remains at the forefront of fashion and athleisure footwear in India.
