Value fashion brand EasyBuy from the Landmark Group has strengthened its footprint in Karnataka with the grand opening of its new store in Vijayapura. The new store features a striking 100+ feet façade, marking a significant enhancement to the city’s retail landscape and reflecting EasyBuy’s commitment to creating exceptional shopping environments.
Spanning over 10,000 square feet, the Vijayapura store embodies EasyBuy’s refreshed retail identity. It provides a modern and inviting atmosphere for customers to explore a diverse range of contemporary and affordable fashion collections.
Karan Mehta, CEO of EasyBuy, stated, “We are committed to offering contemporary and inspirational fashion at affordable prices in prominent locations nationwide. Our new stores are designed to be fashion hubs, featuring trendy and affordable collections for men, women, and children.”
EasyBuy’s expansion reflects its dedication to providing fashionable collections at competitive prices and its ongoing efforts to innovate and grow.
About EasyBuy:
Founded in 2014 by the Landmark Group, EasyBuy has rapidly established itself as a leading contemporary value fashion destination. The Landmark Group’s growth from a single store in Bahrain to over 2,200 stores across more than 20 countries highlights its significant retail achievements. In India, the Group operates brands such as Lifestyle, Max, and EasyBuy.
EasyBuy aims to make fashion accessible to everyone, offering over 1,000 styles priced under ₹499. The brand features fresh arrivals every fortnight, with a focus on allowing individuals to express their personal style. The new store concept spans 8,000-10,000 square feet and includes a bold new logo, a fresh collection, and a minimalistic layout. With merchandise manufactured locally and available in over 150 stores, EasyBuy continues to cater to everyday casuals for men, women, and children.
