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Converse launches new ‘Weapon’ sneakers in India

Converse has unveiled its latest sneaker, the ‘Weapon,’ which blends basketball culture and heritage with modern style and comfort.

The Weapon, originally introduced during the 1980s basketball ‘sneaker wars’, gained fame through the ‘Choose Your Weapon’ campaign, highlighting the NBA rivalry between the Celtics and the Lakers. This launch underscores Converse’s enduring connection to sports and creativity.

The new Weapon sneakers pay homage to Converse’s basketball legacy with a ‘stitch for stitch’ recreation of the 1986 design. Key features include the original ‘Y-Bar’ ankle support and star chevron detailing, available in two color variants. The contemporary leather silhouette ensures all-day comfort.

The new range is available to purchase on the brand’s website.

Converse Inc., based in Boston, Massachusetts, is a subsidiary of NIKE, Inc. Known for iconic sneakers like the Chuck Taylor All Star, One Star, and Weapon, Converse continues to support creativity and individuality across various communities.

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