Converse has announced Harsh Varrdhan Kapoor and Khushi Kapoor as its brand ambassadors in India. The announcement comes as Converse prepares to open its first store in the country, located on Mumbai’s Linking Road.
Harsh Varrdhan Kapoor, known for his passion for sneakers and experimental fashion, aligns with Converse’s emphasis on self-expression. Commenting on the association, Kapoor said, “I’ve always resonated with brands that celebrate individuality, and Converse’s legacy of creativity speaks to me deeply.”
Khushi Kapoor, recognised for her distinctive fashion sense and non-conventional style, also reflects Converse’s vision. Speaking about her association, she remarked, “Converse represents an attitude that’s bold and personal, and I’m excited to be part of this journey in India.”
The opening of the Linking Road store marks Converse’s entry into India’s expanding sneaker market, bringing a new shopping experience and further integrating the brand into the country’s sneaker culture.
About Converse
Converse is a lifestyle brand with more than 115 years of heritage, born in sport and adopted by culture. Converse provokes and enables those independent enough not to follow to challenge convention and defy conformity. Through expressive, inventive footwear and apparel, Converse inspires all to move confidently, play fearlessly, and connect authentically.