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BlueStone expands with second store in Roorkee

BlueStone, one of India’s leading digital-first fine jewellery brands, has opened its second store in Roorkee, located in Nehru Nagar. This expansion brings the brand’s retail presence to over 263 stores nationwide.

Founded in 2011 by Gaurav Singh Kushwaha, BlueStone offers a seamless omnichannel experience with 100% certified gold, platinum, diamonds, and gemstones. Customers can shop online or in-store, with options to customise designs and benefit from Lifetime Exchange and Buyback policies.

The new Roorkee store continues BlueStone’s mission to provide quality jewellery and a convenient shopping experience for all occasions.

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