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Being Human CEO Sanjeev Rao to now lead Company’s Consumer Care, Footwear Businesses

As part of the Four Aces Fashion House (P) Ltd’s strategic expansion in more categories, CEO, Being Human Clothing, Sanjeev Rao has now taken on a new challenge of leading the brand’s Consumer Care & Footwear Business starting September 1st 2024.

“As a part of our strategic expansion in more categories, CEO, Being Human Clothing, Sanjeev Rao has now taken on a new challenge of leading the brand’s Consumer Care & Footwear Business starting September 1st 2024. Sanjeev Rao’s vision, dedication, and leadership has been pivotal to our growth and success,” a communication from the Company said.

In its 25 years of association with Sanjeev Rao, IMAGES Group is well aware of his skills at building brands. A multidisciplinary business leader, Sanjeev Rao, has been instrumental in leading strategic growth in the retail arena (apparel, hypermarkets, department stores, supermarkets, convenience stores and entertainment) and has successfully turned many businesses profitable.

An alumni of the Wharton Business School UPENN, Rao has handled core teams of large retail units as a cross-functional expert and has worked at leadership levels with retail giants like Raymond, Landmark group, Aditya Birla Retail and Jubilant Retail across strategy, operations and P&L management.

IMAGES Group is certain that under his expertise, the new businesses will scale up profitably, with very high-quality, consistent execution, reaching new heights in retail growth, profitability and sustainability.

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