BAGLINE, a division of Brand Concepts Ltd, has announced its nationwide expansion with new stores in Mumbai, Siliguri, Bhatinda, and Varanasi. This growth is part of the brand’s larger plan to reach 100 stores across India, further cementing its position in the travel gear and lifestyle accessories market. BAGLINE aims to make its stylish and high-quality products accessible to consumers across the country, reflecting its commitment to expanding its reach.
Following recent store openings in Jodhpur, Ahmedabad, and Pune, BAGLINE is present in most markets across the country. Currently, the brand operates 43 retail outlets across 20+ cities, in addition to a strong online platform, ensuring its products are available to a broad audience.
BAGLINE’s product portfolio includes a range of travel gear and accessories, featuring brands such as Tommy Hilfiger Travel Gear, United Colors of Benetton, Aeropostale, and its in-house labels, The Vertical and Sugarush.
“Fashion is no longer just about looking good—it’s about making a statement and staying ahead of trends. Our goal is to capture this dynamic shift by expanding our presence in both Tier 1, 2, and 3 markets where there is immense growth potential,” Abhinav Kumar, Co-Founder & Whole Time Director, BRAND CONCEPTS LTD, said.
“We are excited to offer our unique blend of style and functionality across our EBO, online platform, and gearing up for quick commerce. This expansion highlights our dedication to delivering fashionable, high-quality accessories to a broader audience and addressing the dynamic preferences of today’s style-conscious consumers,” Kumar added.
Established in 2013 as a division of Brand Concepts Ltd, BAGLINE has grown into one of India’s leading multi-brand omnichannel retail destinations for travel gear and lifestyle accessories. With over 43 retail stores across 15+ cities and a thriving online platform, BAGLINE continues to expand its footprint, catering to the evolving preferences of modern Indian consumers.
Brand Concepts Ltd, incorporated in 2007, is a publicly listed company (NSE & BSE) based in Indore. It specialises in designing and retailing travel gear, handbags, and fashion accessories for the Indian market. Its product portfolio spans luggage trolleys, backpacks, business cases, wallets, belts, women’s handbags, and other fashion accessories. Brand Concepts Ltd is focused on expanding its presence in the fast-growing fashion bags and accessories market in India.
