Mistair has announced Aditya Roy Kapur as its new brand ambassador. Known for its range of premium suiting and shirting fabrics, Mistair aims to enhance its brand presence with this partnership.
Ramesh Poddar, Chairman and Managing Director of Siyaram’s, expressed excitement over the partnership, saying, “We are delighted to have signed Aditya Roy Kapur as the brand ambassador for Mistair. Over the years, Mistair has established its popularity across demographics, just like Aditya himself. He embodies a sense of style and youthful energy that perfectly aligns with the Mistair brand identity. With our commitment to high fashion, quality and accessibility, we are excited for Mistair’s fashionable journey ahead with Aditya Roy Kapur.”
Echoing the excitement, Aditya Roy Kapur said, “I am delighted to be collaborating with Mistair. Their collection resonates deeply with my personal style, offering designs that exude sophistication with a touch of modern flair. What impresses me most is how Mistair combines classic elegance with modern trends, making it perfect for the contemporary man who values both tradition and innovation.”
The collaboration aims to inspire men across the nation to embrace sophisticated style and elevate their fashion choices. Aditya Roy Kapur’s association with Mistair is expected to strengthen the brand’s position in the fashion industry.
