Global skincare brand Laneige, renowned for its innovative products and hydrating formulas, has announced its launch on quick-commerce platform Zepto. Starting February 2025, Laneige products will be available on the platform in most metro cities, bringing the brand’s offerings closer to its consumers than ever before.
With this launch, Laneige aims to redefine convenience in beauty shopping, offering its bestsellers—including the cult-favorite Lip Sleeping Mask & Lip Glowy Balms and the revolutionary Water Sleeping Mask—delivered right to the consumer’s doorstep in record time.
Paul Lee, Country Head of Amorepacific India, said, “At Laneige, we are always seeking new and creative ways to make our premium skincare products more accessible. Our collaboration with Zepto represents a thrilling advancement in this effort, allowing us to deliver the distinctive Laneige experience directly to our customers’ doorsteps faster than ever. As we continue to grow in India, this partnership highlights our dedication to offering both convenience and top-tier skincare solutions for today’s busy, on-the-move consumers. We are excited to be part of this journey and eager to serve both our existing and new customers.”
The collaboration highlights Laneige’s dedication to bringing premium skincare within reach of today’s busy, on-the-go consumers.
