Vero Moda announced the reopening of its Phoenix Palladium Mall store with a fresh and stunning new look. The revamped store – which was turned around in just 3 short weeks – is a shopping experience delight and houses everything from chic designs and statement pieces to everyday essentials and trendy styles.
“This location holds particular significance as it was Vero Moda’s first store in India, that opened exactly 15 years back. The newly renovated space offers customers an elevated shopping experience with a seamless blend of aesthetics, functionality, and interaction,” wrote Sumit Suneja, Chief Expansion Officer & Head – International Markets in a LinkedIn post.
Sustainable Store Design
According to a press release, the store’s design integrates sustainable materials like clay finishes and energy-efficient LED lighting, promoting eco-friendly practices while enhancing the ambiance. Its modular layout ensures future adaptability, and the use of low-maintenance materials supports long-term sustainability, creating a space that is both innovative and environmentally conscious.
The store measures 2,275 square feet and features clay-finished display tables and textured corrugated walls. Areas of the store are designed to spotlight specific products and make for an immersive shopping destination.
According to the brand, its newly revamped store reflects its commitment to innovation, sustainability, and delivering a superior retail experience. It stands as a benchmark for premium retail spaces, offering customers an immersive shopping journey.
About Vero Moda
Founded in Denmark in 1987 by Troels Holch Povlsen, Vero Moda is BESTSELLER’s first clothing label and one the most recognizable high-street European fashion brands.
Vero Moda was founded to appreciate and capture the essence of everyday style in womenswear. With a motto of elevating everyday essentials from ordinary to modern, the brand goes by the principle that a consumer is defined not by their age but by their lifestyle. The brand’s clothing is authentic and vibrant and promotes honest style expression.
The brand was launched in India in 2010 with its headquarters located in Mumbai.
Today, it operates through77 stores and 353 shop-in-shops in India that are spread across prominent cities and towns including Delhi-NCR, Mumbai, Bhopal, Ahmedabad, Amritsar, Bangalore, Chandigarh, Chennai, Gurgaon, Jaipur, Kolkata, Pune, and Surat. It also has a robust online presence.