Contemporary men’s apparel brand, The Bear House, has announced a collaboration with luxury lifestyle influencer Anvit Oberoi for its ‘Beyond the Green’ campaign. The campaign, which features The Bear House’s high-performance polos, aligns with Oberoi’s distinct style, which blends men’s fashion and luxury travel.
‘Beyond the Green’ symbolises more than just golf culture. The campaign highlights themes of confidence, performance, and versatility, reflecting Oberoi’s personal brand and resonating with his audience. Oberoi is also known for combining bespoke tailoring with global adventures and is positioned as the suitable ambassador for the campaign.
“We’re thrilled to collaborate with Anvit, whose persona and aspirational storytelling perfectly align with the spirit of the campaign,” said Tanvi Somaiya, Co-Founder of The Bear House. “His followers are men who seek functionality and want to make a bold statement through their daily dressing, which aligns perfectly with our brand ethos.”
To read about The Bear House’s Beyond the Green campaign, click here.
Founded in 2017 by Tanvi and Harsh Somaiya, The Bear House offers a range of smart casuals including shirts, bottoms, polos, blazers, and accessories, designed for modern Indian men. The brand is available on its e-commerce website, multi-brand D2C outlet Broadway at Ambience Mall, New Delhi, and major platforms like Myntra and Ajio. It plans to open additional stores by March 2025.