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Flipkart’s Shopsy ventures into kids’ segment

Ahead of the summer break, Shopsy by Flipkart, a hyper-value e-commerce platform, has unveiled an exciting collection for Kids. The collection features a diverse range of products including clothing, toys, school essentials, and party decorations, catering to children aged 0-2 years up to 12+ years.

Prices for items listed on Shopsy start at Rs 25, ensuring affordability for all customers. Key categories within the collection include learning toys starting at Rs 49, kids dresses from Rs 150, kids ethnic wear from Rs 129, soft toys from Rs 85, and school essentials from Rs 25.

The Indian market is seeing an increasing demand for Kids’ products across multiple categories, positioning it as a promising hub for this segment. We understand the challenges in Indian households where kids outgrow their clothes and demand new toys each season. We are taking this challenge head on by onboarding sellers offering a large variety at attractive prices, so that these changing needs do not hurt the pocket. At Shopsy, we aspire to emerge as the ultimate destination for parents seeking convenience without compromise,” said Kapil Thirani, Head of Shopsy.

Recognizing the growing demand for kids’ fashion and toys, Shopsy has expanded its offerings to meet the evolving needs of parents.

The launch of the kids’ collection has already gained momentum, particularly in tier 2+ cities such as Cuttack, Varanasi, Guwahati, and Muzaffarpur. Shopsy also offers free delivery and 5-7 days standard shipping on all orders, with easy returns for added convenience.

Shopsy has been at the forefront in delivering an enriched experience and value to consumers in Tier-2+ cities. Through its zero-commission marketplace model, Shopsy has democratized hyper-value commerce across India. As the platform expands in 2024, its dedication to providing unmatched value and accessibility for both customers and sellers nationwide remains unwavering.

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