The Face Shop, a global leader in the Korean beauty and skincare industry, announces Khushi Kapoor as the first-ever face of the brand in India, signifying a noteworthy milestone in the brand’s Indian journey.
Khushi Kapoor, with her Gen Z appeal and widespread popularity, seamlessly embodies The Face Shop’s ethos of clean beauty and self-care. Her genuine dedication to Korean skincare aligns with the preferences of conscientious customers. The Bollywood star’s role as the brand ambassador reinforces her commitment to promoting healthy, glowing skin and inspiring her generation.
“I am honored and thrilled to be chosen as the face of The Face Shop,” said Khushi Kapoor. “As an actor, skincare is an essential part of my daily routine, with long hours on set, coupled with shoots and meetings, I always seek out for extra hydration and nourishment to my skin. This is where the brand perfectly fits in my everyday skincare routine giving me an extra glow. This collaboration marks my first venture into skincare, and I am particularly excited to partner with a leading Korean brand renowned for its innovative approach to clean beauty & natural ingredients. I’m an avid fan of K-beauty as it gives me glowing skin and the confidence to go about my day, so you could say this is a notable feather in my cap! I simply can’t wait, and look forward to sharing the transformative power of Korean skincare with consumers in India.”
With Khushi Kapoor leading the way, The Face Shop continues to redefine skincare standards by offering innovative solutions. The brand aims to empower individuals to adopt a wholesome skincare routine with clean and natural products. This collaboration reaffirms The Face Shop’s commitment to providing skincare products that nurture, rejuvenate, and inspire.
“We are thrilled to welcome Khushi Kapoor to The Face Shop family,” said a Spokesperson at The Face Shop. “Her genuine passion for skincare and dedication to clean beauty perfectly encapsulates the essence of our brand. With Khushi’s support, we look forward to empowering individuals to embrace a clean beauty routine that not only encourages self-care rituals but also celebrates the unique beauty in us all.”
The Face Shop believes in the philosophy of clean beauty, crafting high-performance products that harness the power of nature and science. Meticulously crafted skincare products with natural ingredients and cutting-edge technology deliver healthy, radiant skin. Since 2003, The Face Shop has been at the forefront of Korean skincare innovation, positioned as the #1 K-beauty brand worldwide. With over 3000 stores in 35 countries, the brand shares the secrets of naturally beautiful skin globally, where nature and science meet to create beautiful, healthy skin. Discover the power of clean beauty with The Face Shop, where nature and science work hand-in-hand.
