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Vismay set to triple store presence, eyes 100 locations in 2 years

Ethnic wear brand Vismay marks yet another milestone with the inauguration of its 34th store. With a legacy spanning 35 years, Vismay has become synonymous with superior craftsmanship and timeless elegance.

The newly unveiled store promises a unique shopping experience, showcasing an extensive array of ethnic attire curated to cater to the diverse tastes of modern consumers. From kurtis to bottom wear and intimate innerwear, Vismay’s collection embodies a fusion of tradition and contemporary flair.

What sets Vismay apart is its commitment to innovation. Leveraging cutting-edge data-driven insights, the brand introduces a range of six to eight new designs every week.

“Currently, Vismay boasts a strong presence with 34 stores across the country. We have an ambitious plan to expand our footprint, aiming to reach around 100 stores in the next two years,” Joseph Paul George, Executive Director, Vismay said.

As Vismay continues to expand its footprint, it remains steadfast in its mission to redefine ethnic fashion, one store launch at a time, offering not just clothing but an experience that resonates with the discerning tastes of its customers.

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