Metro Brands Limited (MBL), India’s rapidly expanding footwear retailer, marked a significant achievement with the opening of its 200th Crocs store in Pondy Bazaar, Chennai, the company announced in a release on Monday
Establishing its roots in 2008, the partnership between Metro Brands Limited and Crocs India Limited has witnessed remarkable growth, captivating the hearts and feet of Indian consumers. The collaboration, initially launched within MBL’s multi-brand outlets, deepened in 2015 with a non-exclusive retail license agreement. This agreement granted MBL the exclusive right to distribute Crocs products in India, aligning seamlessly with Metro Brands’ mission of bringing global brands to the Indian market, the release added.
The inaugural exclusive Crocs store opened its doors in 2015 in Lucknow, and today, the 200th store stands at Pondy Bazaar, Chennai, a bustling retail hub.
Maulik Desai, Business Head of Crocs at Metro Brands Limited, expressed, “The launch of our 200th Crocs store in India is a testament to the dedication of our team and our enduring partnership with Crocs. We are committed to offering a global retail experience that appeals to youth and customers seeking comfort. Crocs’ unique selling points of comfort, distinctive style, and personalization make us a leader in the market.”
Sumit Dhingra, VP & General Manager, India & SEA, shared his delight, stating, “We are delighted to celebrate the momentous achievement of inaugurating Metro Brand’s 200th Crocs store in India made possible through our esteemed collaboration. This marks a significant milestone in our ongoing partnership with Metro Brands Limited, which is the biggest partner for Crocs India for operating exclusive stores.”
This milestone not only reaffirms Metro Brand’s position as a fast-growing footwear retailer but also highlights the profound impact of its partnership with Crocs India Limited.
Metro Brands is one of the largest Indian footwear specialty retailers, offering a wide range of branded products for men, women, unisex, and kids. With an extensive presence across 182 cities in India, the company operates under its own brands such as Metro, Mochi, Walkway, Da Vinchi, and J. Fontini, alongside third-party brands like Crocs, Fitflop, Fila, Skechers, Clarks, Puma, and Adidas.
Crocs, Inc., headquartered in Broomfield, Colorado, is a global leader in innovative casual footwear, known for combining comfort and style. The company’s brand portfolio includes Crocs and HEYDUDE, with products sold in more than 85 countries.