Bagline, the multi-brand retail store specializing in travel gear and lifestyle accessories, has unveiled its latest campaign, ‘EVOLVE,’ in partnership with Bollywood star Arjun Rampal. The ‘EVOLVE’ campaign celebrates individuality and diverse preferences in fashion and empowers individuals to make a statement with confidence. Arjun Rampal, renowned for his style, embodies Bagline’s fashion philosophy, adding glamour and sophistication to the campaign.
The campaign will introduce the latest Fall/Winter 2023 styles of Tommy Hilfiger Travel Gear and a new collection of Travel Gear from United Colors of Benetton (UCB), offering a wide range of luxury bags and accessories that combine style with functionality.
The ‘EVOLVE’ campaign will be launched during the World Cup, maximizing its reach among a global audience of fashion-conscious individuals. Bhargav Krishna and renowned photographer Arjun Mark played crucial roles in bringing the campaign to life.
Arjun Rampal expressed his enthusiasm for the campaign, emphasizing its celebration of individuality and style.
About Brand Concepts:
Brand Concepts is an Indore-based company specializing in the manufacturing and retailing of bags, travel gear, and fashion accessories for Indian and international markets. The company works with reputed international brands like Tommy Hilfiger Travel Gear, United Colors of Benetton, and Aeropostale.
About Bagline:
Bagline, a division of Brand Concepts Ltd., is a multi-brand travel gear and lifestyle accessories retail destinations. It offers a portfolio of prestigious fashion and lifestyle brands such as Tommy Hilfiger Travel Gear, United Colors of Benetton, The Vertical, Aeropostale, and Sugarush. Bagline has a strong presence with over 35 retail stores across 20+ cities in India and an online platform.
