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Indian Denimwear in 2026: How Market Leaders Are Responding to Structural Change

Madhulika Tiwari, Partner; Parmesh Chopra, Lead - Content and Marketing, The Knowledge Company -
India’s denim opportunity is no longer only about selling more jeans. It is about creating more relevant products, stronger reasons to upgrade, and more...

U.S. Polo Assn. opens new identity store in Hyderabad’s Himayatnagar

Apparel
U.S. Polo Assn. has opened a new Identity store in Himayatnagar, Hyderabad. The store spans approximately 2,105 sq. ft. and uses the brand’s refreshed...

V-Mart Retail elevates Varin Agarwal to Head of Merchandising

Appointments
V-Mart Retail Ltd. has elevated Varin Agarwal to Head of Merchandising, expanding his role at the retailer, where he also serves as Business Head...

Popees Baby Care India to bring Rs 162-crore babycare business under listed entity in Rs 511-crore deal

Apparel
Popees Baby Care India Ltd (formerly Hari Govind International Ltd) has approved a Rs 511.33-crore share-swap transaction to acquire a 99.31% stake in Popees...

Nykaa buys majority stake in celebrity makeup artist Namrata Soni’s brand Simply Nam

Beauty
Beauty retailer Nykaa is expanding its in-house brand portfolio into professional-grade makeup. The retailer’s parent, FSN E-Commerce Ventures, has agreed to buy a controlling...

RedTape’s Q2 PAT rises 27.3% to Rs 36 crore; EBITDA up 8.2%

Apparel
Footwear and fashion brand RedTape Limited (BSE: 543957 | NSE: REDTAPE) reported a strong profit performance for the quarter ended September 30, 2026, even...

Campus Activewear taps Vicky Kaushal for Move Your Way campaign, debuts new visual identity

In Focus
Indian sports and athleisure footwear major Campus Activewear has launched a new integrated campaign featuring Bollywood actor Vicky Kaushal, extending its 'Move Your Way'...

Fashion Pro

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IBoF PRO

Indian Denimwear in 2026: How Market Leaders Are Responding to Structural Change

India’s denim opportunity is no longer only about selling...
IBoF PRO

India adopted denim, its next phase will be about denim adapting to India

India's relationship with denim has largely been a story...
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Leadership Moves

Appointments

V-Mart Retail elevates Varin Agarwal to Head of Merchandising

V-Mart Retail Ltd. has elevated Varin Agarwal to Head...
Appointments

Bata India elevates Jasleen Kaur G to Head of Marketing

Bata India Limited has elevated Jasleen Kaur G to...
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IBoF Studio

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Must Read

Brooks Brothers turns to layering for Autumn/Winter 2026 collection

Brooks Brothers has unveiled its Autumn/Winter 2026 collection in India, built around the...

Marks & Spencer launches festive campaign Your Time to Shine

British fashion and lifestyle retailer Marks & Spencer (M&S) has launched its festive...

Palm Angels brings its Fall/Winter 2026 collection to India

Luxury streetwear label Palm Angels has launched its Fall/Winter 2026 collection in India,...

Leaders' Lens

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Sustainability

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Research

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Technology

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Store Launch

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U.S. Polo Assn. opens new identity store in Hyderabad’s Himayatnagar

U.S. Polo Assn. has opened a new Identity store in Himayatnagar, Hyderabad. The store spans approximately 2,105 sq. ft. and uses the brand’s refreshed...

Marketing

View All

Campus Activewear taps Vicky Kaushal for Move Your Way campaign, debuts new visual identity

Indian sports and athleisure footwear major Campus Activewear has launched a new integrated campaign featuring Bollywood actor Vicky Kaushal, extending its 'Move Your Way'...

New Collection

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Apparel

Brooks Brothers turns to layering for Autumn/Winter 2026 collection

Brooks Brothers has unveiled its Autumn/Winter 2026...
Accessories

S&N by Shantnu Nikhil makes eyewear debut with John Jacobs

Eyewear brand John Jacobs has partnered with...
Beauty

Nat Habit expands Baby Care portfolio with new cleanser range

Personal care brand Nat Habit has widened...
Apparel

Jaypore brings Ajrakh and Kalamkari together in new collection

Artisanal lifestyle brand Jaypore, part of Aditya...

Sustainability

The Bear House launches Bear Neo, a denim line that uses 90% less water

D2C menswear brand The Bear House is challenging the conventional way denim is made with the launch of Bear Neo, a new-generation denim collection...